What Changes When The Person Signing The Check Understands The Technology
Keynote 45–60 minExecutive briefingFireside chat
Best for: Executive teams, boards, CEO peer groups, leadership summits
Most AI strategy fails in the boardroom, not the server room. Leaders approve initiatives they cannot evaluate, then wonder why the results never arrive.
Trent walks executives through the decisions only they can make: which problems deserve AI, what to fund and what to kill, how to read a vendor pitch, and what governance actually has to cover. He uses real deployments, including the ones that went badly, to show where leadership attention changes the outcome.
What the room walks out with
A decision framework for evaluating any AI proposal in under ten minutes
The four questions that expose a vendor who cannot deliver
How to structure an AI budget that survives a bad first quarter
What to delegate, what to own, and what to never approve
Why Most AI Pilots Die And How To Choose One That Does Not
Keynote 45 minWorkshop 3 hrsBreakout session
Best for: Operations leaders, department heads, transformation teams
Organizations do not fail at AI because the technology is not ready. They fail because they chose a problem that could not show a result before the sponsor lost patience.
A practical talk about selection. Trent lays out the characteristics of a first AI project that pays for the second one: high volume, clear success criteria, tolerant of imperfection, owned by someone who wants it. Audiences leave having scored a real problem from their own organization against the framework.
What the room walks out with
The scoring model for ranking candidate AI projects
Why the highest-value problem is usually the wrong place to start
Best for: Full-staff audiences, HR and people teams, conference main stage
The question is not whether AI takes your job. It is which parts of your job were never worth your attention in the first place.
The talk Trent gives when a room is anxious. He separates the work that machines handle well from the work that requires judgment, relationship and accountability, then shows teams how to redraw their own line. Candid about job displacement rather than dismissive of it.
What the room walks out with
A framework staff can use to audit their own week
Why the handoff matters more than the automation
How to talk to a nervous team without overpromising
Best for: Nonprofit leadership, boards, foundation convenings, association events
Nonprofits are told AI is for enterprises with innovation budgets. The opposite is true. The fewer people you have, the more every recovered hour is worth.
Built for mission-driven organizations. Trent covers donor engagement, grant research and drafting, volunteer coordination and the constant inbox, using free and low-cost tools. Every recommendation is tested against a real constraint: no IT department, no procurement cycle, and a board that will ask about donor data.
What the room walks out with
The first three AI workflows worth a small team's time
Donor data, privacy and what to promise your board
Grant writing with AI without losing your voice
A 30-day adoption plan that costs under [$X]/month
Best for: Technology leaders, CIOs and CTOs, product teams, investors
Every AI decision reduces to three choices. Most organizations pick wrong because they evaluate the demo instead of the decision.
Trent builds custom AI for a living and still tells most rooms to buy. This talk explains when that is right, when off-the-shelf quietly fails, and when the correct answer is to do nothing for six months. Includes the real cost structure of each path.
What the room walks out with
True cost comparison across the three paths
The integration questions that decide build versus buy
How to run a vendor evaluation that surfaces weakness
Governance, Risk And Disclosure For Regulated Organizations
Keynote 45 minCompliance workshopBoard education
Best for: Public companies, financial services, healthcare, legal, government
The organizations with the most to gain from AI are the ones with the most to lose from getting it wrong. That is not a reason to sit out.
Drawing on his work inside a publicly traded company and with regulated clients, Trent covers practical governance: what to document, where humans must stay in the loop, how to handle disclosure, and what an audit trail needs to contain. Built for organizations answerable to regulators, boards and the public.
What the room walks out with
A governance checklist that fits on one page
Where human review is non-negotiable
What to tell customers, regulators and shareholders
Best for: C-suite, procurement, technology committees, boards, investors
The AI industry is very good at selling. A demo is engineered to work. Your workflow is not. The gap between those two facts has consumed an enormous amount of corporate budget.
Trent has been pitched by hundreds of AI vendors and has been the vendor in the room himself. This talk takes executives inside the sales playbook: the metrics that mean nothing, the demos built on cherry-picked data, the pricing that looks cheap until volume arrives, and the pilot designed to be impossible to cancel. He names the patterns, then hands the room a set of questions that cut through them in the first meeting.
What the room walks out with
The seven signals that a demo will not survive your real data
Questions that separate a product from a wrapper on someone else's model
How AI pricing actually scales, and where the surprises hide
The pilot structure that protects you instead of the vendor
When the honest answer is to build it yourself, and when it is not
Why Most People Are Using A Reasoning Engine Like A Search Box
Keynote 45–60 minWorkshop 90 min – half dayLunch and learn
Best for: All-staff audiences, professional associations, chambers of commerce, sales and marketing teams, professional services firms, and any organization that has bought licences without seeing the return
You cannot get good work out of a tool you fundamentally misunderstand. Almost nobody in the room has been told what these things actually are, so they trust them in the places they should not and doubt them exactly where they are strongest.
Most organizations now pay for ChatGPT or Claude and quietly wonder where the productivity went. Trent opens the hood. He explains in plain language what a language model actually is, what it is doing when it answers, and why that explains nearly every frustration people have with it: the confident wrong answer, the generic output, the thing it nailed on Tuesday and fumbled on Thursday. Then he shows the working difference between a two-line request and a properly framed one, live, on the kind of task the audience actually has. He covers where each tool is genuinely stronger, what should never be handed to either of them, and the handful of habits that separate people getting real leverage from people who tried it twice and went back to doing the work themselves. No prompt-engineering mysticism and no hype. The room leaves understanding the tool, which is the only durable way to use one well.
What the room walks out with
What a language model is actually doing when it answers, in language anyone can follow
Why it sounds most confident exactly when it is least reliable, and how to catch it
The difference between asking and briefing, demonstrated live on real work
Where ChatGPT is stronger, where Claude is stronger, and why serious users keep both
The work you should never hand either of them, whatever the vendor says
The Standard That Separates Organizations That Matter
Keynote 40–55 minOpening or closing sessionAll-hands
Best for: Full-staff audiences, sales teams, leadership retreats, association conferences, graduations
Great is a comfortable place to stop. It is good enough to be praised and just short of what you were actually capable of. Excellence is the standard you set when nobody is watching and no one would have known the difference.
Trent's signature motivational keynote. He makes the case that "great" has become the enemy of excellence in most organizations, because great gets rewarded, and anything rewarded gets repeated. Drawing on his own path from operator to chief executive, he shows how the gap between great and excellent is almost never talent or budget. It is the willingness to redo work nobody asked you to redo. The talk lands hard on personal accountability without shaming anyone, and closes with a standard the room can actually hold themselves to on Monday.
What the room walks out with
Why organizations that reward "great" quietly cap their own ceiling
The three places excellence is decided, all of them invisible to customers
How to raise a standard without becoming the person nobody tells the truth to
A personal commitment each attendee defines before leaving the room
Keynote 45–60 minOwner or founder retreatWorkshop 3 hrs
Best for: Business owners, founders, entrepreneurial groups, chambers of commerce, franchise networks, sales organizations
Most businesses are not limited by their market, their capital or their competition. They are limited by habits the owner developed when the company was small, and never revisited once it was not.
A direct, sometimes uncomfortable talk about the thinking that keeps capable operators stuck. Trent names the habits he had to break himself on the way to running a company inside a publicly traded parent: doing work you should have delegated two years ago, pricing from fear, hiring people who will not challenge you, treating revenue as a scoreboard instead of a system, and confusing being busy with being in business. Delivered with the authority of someone who has built, scaled and answered to a board, and with the honesty of someone who made every mistake on the list.
What the room walks out with
The seven small-business habits that stop scaling the moment you grow
Why your pricing is a belief problem before it is a market problem
How to tell the difference between a bottleneck and a person
What to stop doing this quarter, chosen before the session ends
Best for: College and university students, HBCU campuses, student entrepreneurship programs, scholarship and fellowship cohorts, career services events
Everyone tells you the future is bright. Nobody mentions that the switch is on the wall in your room, that it has a dial rather than an on and off, and that you are the only person who can reach it.
Trent toured with the UNCF speaking to college students about entrepreneurship and business building, and this is the talk that came out of it. He is honest about the two things students are rarely told together: that the opportunity in front of them is genuinely enormous, and that most of what determines how much of it they get is in their own hands. He covers the daily decisions that dim the light without anyone noticing, the difference between a plan and a wish, and how to build something while you are still in school rather than waiting for permission. Delivered with the energy of a former morning radio host and the credibility of someone who has built brands into national retail, published a book, and closed multi-million dollar enterprise agreements.
What the room walks out with
The four habits that quietly turn the dial down, and how to catch them early
How to start a business with the resources a student actually has
Why the people around you matter more than the idea you have
One thing to do this week, chosen before leaving the room
40 to 60 minutes, main stage. Original research, live demonstration and a close that gives the room something to do Monday morning.
Workshop
Half day to multi-week cohort. Participants work on their own problems and leave with something built, not just notes.
Fireside Chat
Moderated conversation for leadership audiences, investor events and association meetings. Prepared, not scripted.
Panel & Moderation
Trent moderates AI panels and sits on them. He keeps panels specific and stops them drifting into abstraction.
Virtual
Built for the format rather than a webcam pointed at a keynote. Interactive, with live work and a shorter run time.
Board Education
Closed-door sessions for boards and investment committees on oversight, risk and disclosure.
Audiences
Who He Speaks To
The content changes completely with the room. An executive committee and a campus auditorium need different evidence, different pacing and a different close.
01
Corporate & Enterprise
Executive teams, boards, leadership summits, operations groups and full-staff audiences at companies adopting AI.
02
Associations & Conferences
Main-stage keynotes and breakout sessions for industry associations, annual conferences and franchise networks.
03
Nonprofits & Foundations
Boards, staff and multi-organization convenings, at reduced rates with pro bono engagements reserved each year.
04
Colleges & Universities
Campus assemblies, entrepreneurship programs, scholarship cohorts and commencements. He toured with the UNCF speaking to students about building businesses.
05
Business Owners & Founders
Owner retreats, chambers of commerce, entrepreneurial groups and sales organizations.
06
Public Companies & Investors
Investor events, board education and closed sessions on governance, oversight and disclosure.
Custom
Don't See Your Topic?
Roughly a third of Trent's talks are built for a specific event. If your audience has a particular problem, sector or moment, tell us about it. He will propose something original rather than renaming an existing talk.